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PrimaDonna Lingerie & Swimwear

PrimaDonna is renowned for its premium quality and stylish collections.

Our selection includes the bestselling Deauville as well as the popular Orlando and Madison collections. Keep an eye out for seasonal colours to freshen up your bra-drobe available throughout the year.

If you want to feel your best and add a touch of luxury this is the brand for you. With quality PrimaDonna bras we guarantee you will come back for more.

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42 items

    PrimaDonna believe you should never have to choose between comfort and fashion simply because you have a larger cup size. They are passionate about making all lingerie trends wearable for women with a fuller bust. For more than 100 years, the passion and craftsmanship of the PrimaDonna team has been passed down and the result is perfect fitting luxury lingerie that is fashionable and will guarantee comfort and a superior support for your larger cup size. Every single piece in our PrimaDonna collection is high quality, premium and will make you feel fantastic. The collection includes the best selling Deauville range with its full cup and fuller bust full cup wired bras and choice of full coverage briefs or rio, small, mini briefs. The Orlando and Madison collections are also best sellers offering you premium support and comfort all day long in a variety of colours. PrimaDonna make exquisite swimwear engineered to give you a great shape. Choose from swimsuits, both wired and underwired, and bikini tops with a choice of brief styles to suit your shape in a variety of bold patterns and vibrant colours as well as some more muted colours if that's your thing. The collection is constantly being added to with new ranges and colours to ensure you feel confident and shine at the pool or on the beach. Whatever you choose from our PrimaDonna collection you will feel your absolute best and you won't look back. Treat yourself or someone special to a stunning matching set today.