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40G Underwired and Soft Cup Bras

Explore our gorgeous collection of 40G bras and lingerie from the world’s leading bra brands including Empreinte, Glamorise and Elomi. Designed for superior comfort, our size 40G bras give you a flawless fit for every occasion, supporting and flattering your fuller bust all day long.

Sizes may vary between brands, so if you’re trying a new style or brand, check out our Bra Size Guide or call our friendly team of bra experts on 01439 798 388.

141 items

    40G Underwired and Wireless Bras

    Our 40G bras for fuller-busted women are thoughtfully designed to deliver exceptional support, comfort, and style for everyday wear and special occasions alike. Featuring a versatile range of wired and non-wired bras, these styles are crafted to suit different needs while ensuring a secure, flattering fit. Full-cup designs provide excellent coverage and confidence, while side support panels help guide the bust forward for a smooth, balanced silhouette.

    With adjustable straps, each bra can be tailored to your shape, offering personalized support and helping to reduce shoulder strain throughout the day. Seamless bras create a smooth, invisible finish under clothing, making them ideal for fitted outfits, while structured wired options deliver enhanced lift and shaping for a more defined look.

    Available in a wide variety of colours, patterns, and designs, these 40G bras combine reliable support with stylish details. From classic neutrals to bold prints, elegant lace, and modern patterns, there’s a style to suit every taste and wardrobe. Designed specifically for fuller busts, our 40G bras prioritize comfort, coverage, and beautiful shaping, helping you feel confident, supported, and effortlessly stylish all day long.

    Shop the 40G bra collection now. Find out more about our bra specialists.

    Related searches: 38GG Bras | 42FF Bras | Non-Wired Bras | Underwired Bras | Lingerie Sets

    Choose Your Size

    40G